BUSINESS NOT AS USUAL !

 

The man who will use his skill and constructive imagination to see how much he can give for a dollar, instead of how little  he can give for a dollar, is bound to succeed.

                                                                    – Henry Ford

There is a Chinese proverb that if you can't smile, don't open a shop !

The whole secret of business centers on this precept, but few take this lesson seriously.

Honestly, if this gesture is brought in, it would  have a profound impact on the businesses we do. So the eternal mantra for businessman is to treat customers with warmth. Those who earn this quality would see a sea of difference.

Richard Branson, the English business tycoon with more than 400 companies under Virgin Group defines business as something involving, fun, and it has to exercise your creative instincts. Thomas Watson, the former CEO and chairman of IBM adds that you should have your heart in your business and your business in your heart.

A man in any venture succeeds  if he has an alertness of a soldier, hard work of a player, concentration of a scientist, enthusiasm of a student, , presence of mind of an actor and optimism of a trekker.

The relationship he is trying to forge with customers should be a lasting one with quality as a buzzword. If he builds trust with customers based on honesty and mutual benefit, the demand for his product remains perennial.

Why some people may not succeed in business is due to the fact that they think in a monotonous way and expect miracles to do their business.

Creativity on daily basis should be the hallmark of any business.

The most successful business people refine their business strategies constantly and sometimes wisdom comes from unexpected quarters. India's auto-mobile giant Anand Mahindra makes spider as his guru because it starts spreading its web from the point it feels convenient. So the Sutra is : instead of waiting at which point you have to start, better to start immediately than wailing for an opportune moment.

Narayana Murthy of  Infosys says that innovation should be prime driving force for any business. He advises business people to innovate on daily basis. He adds that creativity coupled with team work will pay high dividends in business. Mumbai's Dabba wala epitomize the highest ethical standards in business. Countless management graduates of international repute  interact with them regularly to know their  networking skills especially their abilities to precisely  deliver hot food to office goers  in bustling Mumbai City.

History is replete with countless examples of so many successful business people who built their empires with quality and innovation as prime fuel. So before you venture into any business,  don't forget these immortal words of America's iconic steel magnate Charles M. Schwab : The man who does not work for the love of work,  but only for money is not likely to neither make money nor find much fun in life.


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